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- In an effort to expand its insurance and wellness offerings, Chevy on Thursday launched CarePlus, a line of pet health and insurance plans.
- According to the company’s press release, the program is currently available in 31 states and will be expanded nationwide by the end of the year.
- The wellness plan, which starts at $20 a month, includes preventative measures like vaccines, parasiticides, and annual checkups. Insurance plans — which start at $20, $60, or $100 a month — provide financial assistance for accidents, surgery, and unforeseen illnesses.
With the launch of its CarePlus offering, Chevy aims to establish itself as a pet health and wellness destination.
“Innovating to improve customer experience is a cornerstone of our customer strategy. Our carefully designed and tailored selection of wellness and insurance plans will help pet owners always say ‘yes’ to quality care that will help their pet live a long, healthy and happy life,” said Meeta Malhotra, vice president of Chevy Health . in an opinion.
The service provides 24-hour access to the retailer’s customer care team and provides coverage for prescription drugs, dietary supplements and groceries on Chevy’s website.
CarePlus is based on Chewy’s existing health offerings. After launching its online pharmacy in 2018, the company launched Connect with a Vet, a telehealth service, in late 2020 and expanded that facility over the past year. And last September, Chevy introduced a vet-only market practice center aimed at increasing clinic revenue and streamlining pharmacy operations.
To capitalize on more consumers becoming pet owners since the start of the pandemic, pet retailers are leaning on services and taking more health into account. Petco announced in 2020 that it was reinventing itself as a health and wellness company and launched Vital Care, a paid membership program that offers pet owners services like vet exams, tooth brushing, and nail trimming. Provides access to the Services. The retailer also bought the remaining stake in its Pet Hospitals joint venture with Thrive Pet Healthcare earlier this year. Petco also operates thousands of mobile animal clinics and has nearly 200 veterinary clinics.