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June 2022: Top 10 most clicked retail technology articles – Retail Technology Innovation Hub – Retail Technology Innovation Hub

Sandra Williams by Sandra Williams
June 30, 2022
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June 2022: Top 10 most clicked retail technology articles – Retail Technology Innovation Hub – Retail Technology Innovation Hub
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These are the RTIH Retail System items you liked in June including Forever 21, Mattel’s Barbie brand, Secret Sales, Gopuff, Amazon Fresh, Asda, Salesforce and Joker.

Forever 21 x Barbie Collection launches Metaverse Experience on Roblox

Fashion retailer Forever 21 has announced a collaboration with Mattel’s Barbie brand.

A new limited-edition collection includes vintage-inspired apparel, swimwear and nightwear, toiletries and accessories, and home décor inspired by the Barbie dream house.

It will be available simultaneously in store, online, and on Roblox in the Forever 21 Shop City experience.

Former Asos boss Nick Beaton joins online fashion platform Secret Sales

Former Asos CEO Nick Beaton returns to the online fashion arena assuming the role of President at Secret Sales, which helps premium brands sell excess inventory.

The company, which was bought by retail entrepreneurs Chris Griffin and Matt Pert two years ago, has seen sales grow more than 150% over the past 12 months.

It secured €10 million in funding in 2021. Further funds have now been made available to accelerate its international growth strategy.

Secret Sales has offices in the UK, the Netherlands and Belgium and plans to expand to 12 international regions over the next two years.

Gig economy startup Reflex closes $4.5 million in seed funding

Reflex, an online marketplace that connects retail partners with brands in need of employee help, has emerged from Stealth and has announced an oversubscribed $4.5 million seed funding round.

It was led by Indicator Ventures, with additional investments from Sugar Capital and Red Swan Ventures.

Asda uses Salesforce retail technology for a digital transformation project

UK Big Four supermarket Asda will adopt Salesforce technology as it offers “a 360-degree view of its customers, delivering a personalized and tailored experience that will revolutionize the grocery experience for consumers.”

Leveraging Salesforce’s entire retail suite, including Commerce Cloud, Service Cloud and Marketing Cloud, Asda says it will create a cloud-first environment that “provides its 18 million customers with a connected and consistent experience across every channel and device and chooses to interact with brands wherever or whenever they want as they are”.

This initiative occurs when the company is spun off from Walmart.

Gopuff appointed instant delivery partner for London’s The O2 Arena

Quick Commerce star Gopuff has announced a collaboration with The O2 Arena in London.

It has been named O2’s principal partner and official delivery partner for groceries, groceries and beverages.

Through a multi-year deal brokered by AEG Global Partnership, Gopuff will deliver groceries and other essentials within the venue, providing unique VIP experiences, access to tickets and more.

Fans visiting the venue can now bypass concession lines through click-and-collect services in the Gopuff-powered O2 app.

A competition for customers across the UK marks the start of the partnership, with the latter having the chance to win seats in the VIP suite.

Gopuff will also serve artists performing at O2 while on location.

The grocery delivery space is developing rapidly as JOKR exits the United States

Last week, on-demand food delivery company JOKR announced it would be closing its stores in New York and Boston and exiting the US market entirely, which is now focused on Latin America.

The announcement didn’t surprise Brittain Ladd, a former Amazon executive and supply chain consultant.

Co-op and Microsoft launch Caboodle platform to fight food waste  

Co-op, backed by technology consultancy BJSS and Team ITG, and Microsoft have created Caboodle, a not-for-profit digital platform that enables UK supermarkets, cafes and restaurants to connect with community groups and volunteers to help distribute extra groceries.

Magnum Ice Cream opens a museum in the Metaverse

Magnum Ice Cream and Deliveroo unveiled a Metaverse at the MET AMS Festival in Amsterdam, which is housed in the Magnum Pleasure Museum.

Between June 14th and 17th, festivalgoers could wear VR headsets that took them into the Museum of Decentraland.

This gallery exhibition features original artwork from previous Magnum collaborations with painters, illustrators and sculptors including Thomas Danthany and Brendan Monroe.

As they made their way through the virtual museum, visitors could order one of the latest Magnum ice cream flavors, which was presented to them at the end of the real experience.

Wealth management apps are thriving as consumers face a cost of living crisis

An analysis of the performance of money management apps over the past two years by App Radar revealed that the industry gained over 5 million new Android users in the period January 1 – June 7, 2022.

This is a 46% increase from the same period in 2021, which brought the region to just over four million app downloads.

The increase in users shows that consumers are looking for new ways to keep growing their money during a cost of living crisis.

Amazon Fresh Store opens in Sevenoaks, Kent, powered by Just Walk Out Technology

The UK’s first checkout-free Amazon Fresh store outside of London has opened in Sevenoaks, Kent.

Located in the former Baby Gap Outlet in Blighs Meadow, it is open Monday to Sunday from 7am to 11pm

Like its London counterparts, it’s powered by Amazon’s Just Walk Out technology.

To make a purchase, customers scan the QR code from their Amazon app, purchase the items they want, and walk out.

Amazon Fresh stores offer Buy Amazon, the e-commerce giant’s personal grocery brand.

They also have an Amazon Hub desk where customers can collect or return items purchased from Amazon.co, UK.

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