BEIJING, Nov. 24, 2022 /PRNewswire/ — Recently, Handcrafts Yuan Theater, the sub-brand of Shandong Arts & Crafts Exhibition Center, opened its doors to people in Jinan city, east China’s Shandong province.
As the first weekend immersive theater in Shandong, Handcrafts Yuan Theater lets citizens and tourists experience and feel the past prosperity of Jinan city through creative cultural and artistic expressions.
The Shandong Arts & Crafts Exhibition Center opens to the public on September 15 in Jinan, east China’s Shandong Province.
Built by Jinan Mingfucheng Cultural Tourism Investment Holding Co., “Handcrafts Yuan Theater” combines the trendiest and most attention-grabbing “immersive” expressions, and creatively presents classical music theater, street corner immersion theater, world music scene, swing dance spot, electronic music scene and other performance content to the Audience.
In September, the Shandong Arts & Crafts Exhibition Center in Jinan opened to the public, marking a milestone in the branding of “Shandong Handcrafts”.
As the new business card of Shandong, Shandong Arts & Crafts Exhibition Center gathers hand-made arts and original design from across the country, while integrating handicrafts with modern life to show the world the charm of handicraft culture and promote the spread of Qilu culture.
Meanwhile, the center also showcased Shandong’s efforts to explore a new model of cultural heritage, build a regional public brand, and promote the innovative development of “Shandong Handcraft” industry in the province.
In the future, the center will continue to develop its own IP derivatives, create a new pattern of deep integration of online services and offline experience, and provide a way to help “Shandong Handcrafts” accelerate the pace to go global .
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